Media Kit
For the last two years, we have been the leading Digital Bear Lifestyle magazine, reaching over 30,000 readers per issue. In terms of delivering information into the hands of our readers we have made great leaps forward, but the news delivery landscape has changed and readers want more bite sized articles, which fit nicely on to a cell phone or tablet, whilst on the move.
THis means our main format of delivery must come to an end, the PDF magazine, was strong but not growing, and rather than wait to be eclipsed by our competitors we have decided to no longer provide our information via a Magazine Format, instead we have created a Blog Based News website.
We already had strong interaction on the site, and will now focus all our content there, we will be redesigning the site over the next few weeks, which will allow our writers to upload their articles immediately, giving us a more responsive and upto date news offering.
Our Audience:
Our audience will be in several places, our database, 15,000, and our Facebook Likes, 7,000 with daily promotion through our own facebook and regular posts across more than 30 Bear Facebook groups, making our reach over 100,000 a month combined.
Who are they:
Gay Bears, and admirers, predominantly aged 30-50 who live all over the world, with USA, Europe and Australia being our lead regions,
They are affluent, loyal, early adopters, and like to travel, eat, and socialise a lot, with large numbers going to the movies, and tech and gadget savvy,
Our new site will be easy to access and searchable under key headings such as Travel, Sport, Events, News, Shopping and specials such as Thanksgiving, Chistmas and Destination features on countries and cities.
New Site layout, launching November 2014
Pricing >
